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SOMETIMES IT IS THE FIXING THAT COUNTS
关于产品质量和企业担当

Suntop prides itself on being an organization that delivers consistently for its clients.
上特致力于始终如一地为客户提供高品质的服务。

Put simply – ‘Delivering’ for clients means completing projects on time, on budget and of the quality standards customers expect from Suntop.
简单来说,上特能及时地、保质保量地提供高性价比的产品和服务。

Quality is measured passionately at Suntop, with review meetings, product testing and sampling procedures. It is part of the “Suntop way”.
上特通过产品复检会议、品质测试和打样流程等一系列措施达到对质量的完美追求,

But sometimes things can go wrong.
但有时事情不会那么完美。

“The lead time demand from customer are always growing” says Suntop CEO Hongze Lee. “We understand why this is. Retail is becoming more competitive and pressure to find and secure good locations is becoming more important. Equally clients are keen to get innovations to market at a faster and faster pace”.
上特CEO Mr. Lee说: “客户对订单的交期要求越来越高,我们的生产部门面对的交期压力越来越大,但是我们明白,随着零售业的压力和竞争也日趋激烈,品牌的定位也越来越重要。同样地,客户都渴望在日新月异的市场环境中不断创新”。

Suntop accept that time is becoming more of a precious resource and are always looking for ideas that will allow processes to be shortened. But equally they accept that with shorter lead times the chances of mistakes grows.
上特认识到时间的宝贵性,并一直在探索如何精简生产流程。但同样也要能接受因此所带来的各种风险。

So – if mistakes do happen, how do Suntop respond?
所以,当出现问题时,上特会如何解决呢?

One recent example was for Suntop‘s cornerstone Philippine client – SM.
最近有一个实例,就是上特在菲律宾的核心客户--SM。

SM and the Philippines partner of Suntop had requested a whole new look for a set of modular pieces. Working as a range these pieces would look unlike anything else in the marketplace. These pieces were large modern pieces with graphic designs routed into wood, which had been painted and lacquered white. With brass coated steel legs and finishes the fixtures were different and high impact.
SM客户及上特在菲律宾的合作伙伴希望我们为其打造一款可以让人耳目一新的模块化产品。作为在大型商场中的时尚产品,木制雕刻的外观设计,表面深浅不一的装饰槽,并作均匀的白色油漆处理,再搭配金黄色的金属支架,带来了强烈的视觉冲击效果。

The issue was that because they were required urgently Suntop could not sample as rigorously as it would like. “Having said that” states Hongze Lee, “I would like to simply say it was time pressure but to be honest we knew about the pressure at the start and didn’t adjust our processes to cope well enough”.
这个项目的时间非常有限,对于我们来说,是一个非常规的订单。Hongze Lee说:“这是时间上的压力。坦白说,从接受这个订单开始,我就知道时间上的限制所带来的问题,不过我们还是要按照常规的生产流程来操作和管理这个项目”

Because the order was sent out as produced issues were not identified until they began to be constructed in store. It was then that 2 key issues were identified – the depth of the design and the consistent colour of the units.
产品在没有运送到店铺现场之前,都没法发现质量问题。到了现场后,才最终确认两个关键问题–装饰槽的深度和产品表面颜色出现了差异。

It was from the moment that Suntop were made aware of the problem that they showed their passion for customer satisfaction.
在这时刻,Suntop在解决问题时所表现出来的积极性令客户感到非常满意。

As explained by SM representor,“Suntop never once questioned us. They agreed quickly that the quality was not of their normal high standard and they have worked tirelessly to replace more than 500 set of products with high quality unitary.”
正如SM客户所说:上特由始至终都没有质疑过是我们的问题。而且他们很快一致认为,这批产品的质量确实不符合他们正常的高标准要求。因此,他们通宵达旦地再生产了超过500台的高品质产品并免费更换给我们。

Internally Suntop has also learnt lessons. Solutions included better procurement of raw materials with strictly consistent tolerances, staff training and utilizing the best machines and double painting with standardized paints.
上特内部也深刻地吸取了教训并迅速总结出经验:解决方案不仅是更严格地控制好整个项目的时间,而且还包括原材料采购的质量、现场员工的操作水平、最优质生产设备的筛选和标准化产品的双面喷漆。

“Sometimes, despite our best efforts things will go wrong”, concludes by V.P -Louis Lee. “When they do it is the fixing that becomes critical. We can also learn and through learning we get better”
上特副总Louis Lee总结:“有时候,尽管我们尽了最大努力去管理和控制我们的产品质量,但依然会有问题发生。当然,只要我们坚持努力在解决问题的过程中总结经验教训,就能够不断地提升。

As SM and the Philippines partner of Suntop agree,“What makes Suntop different is the way they take ownership. We know they will focus on getting things right the first time but if they don’t they will work tirelessly to get it right. This pleases us and delights our shoppers”!
SM客户及上特在菲律宾的合作伙伴非常同意其观点 “我们深知他们专注于第一时间解决所发生的问题。就算没法第一时间处理,他们也会尽最大的努力在最短的时间内提供解决方案,这让Suntop在众多供应商当中脱颖而出,我们真替有机会跟他们合作的客户感到高兴“!

For more information please contact marketing@suntopgroup.com
如需了解更多信息请联系 marketing@suntopgroup.com

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SUNTOP (XIAMEN) DISPLAY SYSTEM INC.
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Tel:+86-592-5930516(International) +86-592-5903508(Domestic)
E-mail:marketing@suntopgroup.com


 
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